Caldwell Banker Real Estate recently worked with psychotherapist Dr. Robi Ludwig to find how Americans view home ownership. A survey of 2100 adults was conducted and these were some of the findings:
- 75% of Americans believe that the financial value of a home has been overemphasized instead of the emotional value.
- Home ownership makes people feel rooted, gives meaning to life and makes people feel more secure.
- A home connects it owner to a community and helps them fell part of something bigger than themselves.
- The home you grow up in can take on a personality of its own and seem like another member of your family.
- Investing in a home is also an investment in future memories.
- 95% of American hope that their children will someday own a home.
In general, the majority of Americans still feel that owning a home is a fundamental part of the American Dream. Find out more from Dr. Ludwig about the psychology of home ownership in this YouTube video and visit the Caldwell Banker website.